Zan’art, Albanian craft from tradition to modernity
Aida in collaboration with MEKI invites you to become part of the initiative that combines tradition with the innovation to build new bridges between generations. At this special event we will gather the skills and passion of our artisans. With the participation of Prime Minister Edi Rama, Minister of Economy Culture and Innovation, Blendi Gonjja, Albanian artisans and partners and supporters of this sector.
This event aims not only to promote, but the interaction with target groups interested in their products thinking of the development of this craft. Through meetings, workshops, Zan’art exhibitors will have the opportunity to present their products and businesses in the face of a selected audience such as hotel-tourism, agrotourism and target groups interested in the craft sector enabling market expansion. On the other hand, organizing discussion tables with actors in the sector and state institutions will address the challenges of crafts in Albania and strategic plans. A unique opportunity promoting, interaction and discussion.
MISSION
« Zan’art » aims to create a living bridge between generations, returning to the Albanian craft the place it deserves in society not only as a mastery, but as a vibrant form of cultural heritage. This event will serve as a pedestal for the hands, those who passionately and patience preserve and convey our national values. Every sewing, carving, knit or coloring carries a story – an early spirit that speaks of our identity, of the roots and souls of this place.
Target Group
The participation of 40 exhibitors in Zan’art presents an excellent opportunity for developing inherited crafts generation after generation and is a call to appreciate the hand -created beauty. In this important event, over 200 participants will be joined by Albanian artisans, municipalities of different cities, cultural institutions (such as: Museum, Academy of Arts, etc.), artisan businesses, craft products, partners and supporters of this sector, as well as support institutions, such as trade rooms, embassies, and development organizations.
The results we intend to achieve
• Promoting Albanian craft and traditional craftsmanship that represents our cultural identity.
• Promoting the preservation and development of inherited crafts from generation to generation.
• Enrich the tourist offer of Albania by providing authentic products and unique experiences for visitors.
• Raising awareness of the cultural and economic importance of the craft.
• Adding demand for craft products in the domestic and international market.