Tiny House in Nature, the new frontier of tourism (luxury): from Friuli to Procida, where they are found

The Tiny House, or the mini houses, are the trend that has been depopulating in the tourism sector in recent years. They are structures with a very low space, between 8 and 45 square meters, completely immersed in nature and which boast an intelligent design of the environments availablewhich – through Desgin, Furniture and Architecture – allows you to make the most of every corner of the home without giving up Comfort and luxury. The locations are suggestive and vary from a large expanse of green and mountains, where small apartments can also be suspended on trees, up to the sea, where the so -called Houseboat floats.

Friland, an expanding reality

One of the best known realities in Italy in this specific tourism segment is Friland, in Friuli-Venezia Giulia, a startup born in 2020 which deals with Nature Based hospitality. In his four years of operation he welcomed about 10 thousand guests – who are looking for insulation, disconnection and contact with nature – here – In small and comfortable 12 square meters, made of wood, made of wood, with large windows overlooking the surrounding green. They can accommodate a maximum of two people and are equipped with a double bed, a bathroom and a perfectly equipped kitchenette. The purpose of Friland is to expand this philosophy of tourism and its presence in the area, reaching one hundred houses by 2028.

Crowdfunding

For this reason, the startup has started a capital increase and a crowdfunding on Mamacrowd (overall target 500 thousand euros, deadline 6 June 2025). Trentino, Lombardy and Sardinia They will be the next stages. «Convinced that it exists and is increasingly affirming among the new generations a more serious and responsible way of living the territory, Gabriele Venier and I gave birth to Friland-said CEO and Co-Founder, Luca Ricchi-; Occupation data over 50% per year, market liking index and sector dynamics are confirming our business thesis. Hence the start of this capital increase with the aim of creating a collective of small investors who participate in the growth of the company « .

Other mini houses in Italy

There are many mini houses that can be found throughout Italy, some very suggestive and characteristics. For example, Near Florence You can stay in a tree house. A sort of stilts that can be accessed through a staircase, to enter the living room with kitchenette and a large window to admire the countryside. The bedroom has a double bed, a small bathroom and a balcony. In Lignano Sabbiadoro there are several floating houses on the Tagliamento river. Each is characterized by a double bedroom with private bathroom. Some spaces are also equipped with living rooms with sofa beds and can accommodate up to six guests. In Procida, In the province of Naples, Safari Lodge is located, a mini house for four people inspired by excursions in the African savannah. There are two bedrooms, one double and a double, and the private bathroom contains a shower.

The data on the campsite

The data also show how tourism in nature – from campsites to glamping, therefore equipped with services – is an expanding reality. In Italy the overall value of the market (more recent data date back to 2022) is approaching billion, precisely 900 million euros. The estimates, however, see it Ben which exceeded by 2027, 1.3 billion with a growth of 5.9%. It is an analysis created by Clearwater consultancy firm, according to which the sector of sustainable tourism and contact with nature tows the sector. A reality already well developed in Europe, which in 2023 represented 53% of the global campsite market. The previous year, in absolute terms, he had scored 7.6 billion euros in revenue and growth estimates provide 9 billion by 2027.