Three days, five stages, 200 speakers: the largest edition of the Day of Communication Started
After last year’s edition that broke their own records, the new communication days raised the bar even more: the eleventh edition of the Creativity Festival, Digital Innovation and Market Communications, which takes place in Rovinj Lone from 15 to 18 May, It exceeded all expectations – both by the number of visitors and speakers and the width of topics that cover key issues for the future of the industry.
So far, far the greatest public interest in all segments of the festival has been recorded, and on this occasion at a press conference in front of the Festival’s organization on Friday, May 15th, they spoke Dunja Ivana BallonDirector of the Croatian Association of Communication Societies (HURA) and IB CROATIA-organizer of the Festival Festival-and Director of Communication Day and Festival Program, and Jelena FiškusPresident of the HURA and IB Croatia Management Board and a member of the Festival Organizing Committee, and were joined by some of the main lecturers of this year’s festival: the famous humanoid artificial intelligence Sophia you Johan Ronnestama global branding expert, serial entrepreneur and creative visionary behind brands such as Volvo, Adidas and IKEA.
“With as many as 80 program segments and over 200 speakers on as many as 5 festival stages, with the support of more than 130 partner companies, companies and associations, patrons and friends of the Festival, this response is not only testifies to the dedication of the entire organizational and operating team but IO exceptional engagement of the communication community that recognizes the importance of constant training, exchanging knowledge and joint market design. Communication Days and this year confirm their role of the central place of dialogue, progress and vision in the market communications industry”She said Jelena Fiškus.
In addition to the lecturers of the main hall, participants, for the first time in as many as four additional festival halls I can include a whole host of interesting discussions on the topics of great importance for industry, And the program continues in the evening at the awards ceremony of the profession, which are of great importance for the industry in its entirety: “We are proud of the creative and communication industry that sends a clear message: it is stronger and better than ever. More than 730 applications, 125 jury members and committees, including the entire community, record response and high project standards. Professional competitions are not just acknowledgments, but an indicator of the direction our profession goes. Competition never sharper, and the quality of projects proves that we have something to say – and to show the world« She said Dunja Ivana Ballon.
One of the thematic preoccupations of the festival is certainly the ways in which innovation and creative courage can redefine brands in the age of artificial intelligence, consumer privacy and sustainability. “All brands are black holes until someone starts filling them with content« He said Johan Ronnestamone of this year’s lecturers, and added: “The goal of marketing is actually – to conquer the minds and heart of consumer. » He joined him on the main stage on the first day of the festival and Sophia roboticadeveloped by Hanson Robotics. Prove that communication between people and robots is no longer science fiction, she said: “Our contact will never be boring again.“
In addition to the daily program in addition to world, regional and domestic experts, during all three festival evenings, awards are also awarded to the highest quality achievements of the profession, with numerous other festival activities. A detailed schedule of communication day and information about all activities are available on The official website of the festival.
