These products will also fit the Easter table

April 8 Seenext shoppers, who visited the five largest retail chains in Vilnius and Kaunas, purchased a basket of frequent consumer goods. It consisted of 24 goods from different food categories – milk, meat, cereals and undergraduate products, fruits and vegetables and drinks.

The investigation revealed that April 8 The Lidl frequent consumer shopping cart amount was € 37 and was the lowest of all compared retail chains.

The biggest price difference, € 1.19, fixed in the meat product category. Research shows that the cheapest meat products were available at the Lidl store during the study, with a price of € 9.63.

Photo by Lidl

Based on April 8 According to the research, cereal products were purchased at Lidl retail chain for € 3.13. This is € 0.37 cheaper than the most expensive cereal products in the retail chain store.

A study showed that the remaining consumer basket products, which are likely to be useful for many for the Easter table – white sugar, sunflower oil and hen eggs at Lidl stores of Lidl at € 4.43 and was € 0.20 lower than the most expensive retail chain.

Photo by Lidl

Key to low prices – private brands

Private brands, which make up as much as 90 percent, are assisted by the low cost of frequent consumer goods cart. assortment of the supermarket.

As Easter approaches, the supermarket invites buyers to discover a wide range of Lidl private brands. For example, gourmet -rated Deluxe line products – from high quality olive oil, paste, dried meat products to choices such as squid. Lidl also offers a festive table to diversify Favorina sweets, which not only admire the festive taste and appearance, but are also friendly to the environment.

Photo by Lidl

The Lidl International Group orders private brand products in extremely large quantities of thousands of stores in different countries. Due to this scale, orders for one product are lower, so Lidl can offer extremely attractive prices to its customers.

The sales network only buys a product recipe from manufacturers and creates packaging according to special orders. In this way, buyers avoid additional costs associated with marketing of known brands or other non -production costs.

In addition, private brand products are often manufactured in the same factories as well -known international brands and their composition can be the same or even higher. Lidl ensures the quality of its private brands by applying extremely strict requirements for suppliers and manufacturers.

Photo by Lidl

Currently, there are 81 Lidl shop in 29 cities in Lithuania: Vilnius, Kaunas, Klaipėda, Šiauliai, Alytus, Marijampolė, Kėdainiai, Telšiai, Kretinga, Mažeikiai, Tauragė, Jonava, Panevėžys, Ukmergė, Utena, Plungė, Palanga In Druskininkai, Rokiskis, Kaišiadorys, Nemenčinė, Gargždai, Moletai and Jurbarkas.