The passport change surprised the photography entrepreneurs – « This is a five -year shade »
Decisions|The government decided to return the maximum periods of force for passports to ten years.
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The government decided to return the maximum periods of force for passports to ten years from five years.
The change surprised the photography industry and has a significant impact on the passport photo business, entrepreneurs tell Helsingin Sanomat.
Photography entrepreneur Samuli Tähtinen estimates that the change will take almost half of the passport photography in the long term.
Passport The extension of the maximum force surprised the photography industry, says the entrepreneurs interviewed by HS.
The government decided on Tuesday that the maximum period of power for passports will be extended from five to ten years, taking into account any exceptions to the safety factors « .
« Much effects throughout the industry, which takes almost half of the passport photography, » says the entrepreneur of Star Image Oy Samuli Tähtinen.
For example, according to Tähtinen, photo studies do not do well with studio descriptions. Sales of photography -related equipment, on the other hand, are largely in the possession of home electronics stores.
« If we go to Estonia or Sweden, where the police are taking pictures, then there are not terribly photography movements, especially in shopping centers. »
The company runs several photo studies under the Passport Picture Finland brand in big cities, including in Kamppi Shopping Center in Helsinki.
The Tähtinen company does much more than passport photography, but the portion of the passport is « remarkable ».
« At this point, the change does not cause measures, but in the long run this will certainly have an impact on the market. »
Police Reading the statistics to Tähtinen has revealed that passport photography is clearly a cyclic activity.
« In theory, from the moment the last five -year passport has been renewed, that’s where the five -year (business) comes. »
From the entrepreneur’s point of view, the change is not positive, but Tähtinen believes consumers will be happy to receive the change because the price of the passport has risen.
The price of the passport last increased by 7 or 9 euros in January, depending on whether the passport is applied for electronically or through traditional running.
The CEO of the Hour Picture Chain Janne Eskola Not worried about the passport change.
« Basically, I think it’s an indifferent or a good thing. Of course it has a negative impact on us, but we don’t sell them (passport pictures). »
According to Eskola, passport photography is important to the company, but its share of the business is not the highest.
« We sell photos, that’s our biggest part. »
Government A recent decision is a return to the old. The passport period was reduced from ten years to five years less than 20 years ago.
« I have realized that when the validity period was shortened to five years that there was a security situation in the background, the situation has not improved at least. Of course, I know that the debate (change) has taken place before, » says Tähtinen.
