Sony’s gaming business runs round

Electronics and entertainment giant Sony assumes significant burdens in the new financial year due to the import duties of US President Donald Trump. In the end of March 2026, the Japanese expect costs of 100 billion yen, as announced in Tokyo on Wednesday. That is the equivalent of around 610 million euros.

In the past financial year, Sony was noticeable thanks to the well -running business around the Playstation. With 13.0 trillion yen, the total turnover was only stable; However, this was solely due to the division with financial services that Sony is currently splitting.

The operational result rose by 16 percent to 1.41 trillion yen (8.5 billion euros). The bottom line was that a profit of 1.14 trillion yen remained for shareholders, 18 percent more than a year earlier. The Japanese benefited a weaker Yen, who ensures buoyancy when converting to its own currency.

Clear plus in the gaming business

The largest division of Sony is the gaming business around the video game console Playstation. Here the group was able to achieve significant growth in the past financial year – but in the new year, management is based on drops in sales due to lower console sales, even if the operational result is supposed to attract further.

Industry experts expect, among other things, possible effects in that the start of the game blockbuster « Grand Theft Auto VI » delayed the coming calendar year. « GTA VI’s delay is a real blow for the PS5, » said David Cole, head of the US market research company DFC Intelligence. « This should be the product that many consumers switch from the PS4 to PS5. »

Other divisions are also under pressure. Sony is strongly represented by camera sensors for smartphones, for example at the iPhone manufacturer Apple. Device sales in the USA could be reduced as a result of the US tariffs. In addition, US President Trump has brought tariffs into foreign film productions, which could put a strain on the Japanese film division.