Sky radio – again No. 1 among Russian -speaking radio stations of Estonia!
According to the new study by Kantar Emor, Sky Radio confidently retained the leadership and again confirmed the status of the most popular Russian -speaking radio station in Estonia. According to the results of measurements, the weekly audience of the station is 81,000 listeners.
In Ida-Virumaa Sky radio, 22 thousand listeners choose a week. In Narva, Sky has an unconditional first place and 11 thousand listeners per week.
The flagship morning show « Purusky! » It continues to attract a record number of listeners: its weekly audience is 49,000. This is the best result among all commercial Russian -speaking radio shows in the country – more than twice as higher compared to the nearest stations occupying the second, third and fourth places.
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The evening broadcast is also not inferior in popularity: 30,000 listeners per week choose the Drive Time program. This is the first place among all commercial evening radio shows in Russian in Estonia.
In general, according to Kantar Emor for the period from October 1, 2024 to March 31, 2025, the weekly audience of Russian -speaking radio stations in Estonia was distributed as follows:
Sky radio – 81,000
Super radio – 42,000
Folk radio – 38,000
Star FM Plus – 34,000
Radio Maximum – 20,000
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