avril 20, 2025
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Rolex presents its new models for 2025 by opening a new chapter in watchmaking

Rolex presents its new models for 2025 by opening a new chapter in watchmaking


Rolex’s new creations presented at the Watches and Wonders 2025 high -watch exhibition in Geneva are the result of the eternal creative imagination that characterizes the production of Rolex watches. From the mechanisms, the frames and the bracelets, to the design and selection of materials, the new models confirm the uninterrupted creative, pioneering spirit and Rolex superiority, opening new horizons to watchmaking.

Land-Dweller

Re -discovering the present, we lay the foundations for the future. Rolex begins a new chapter in its history with Oyster Perpetual Land-Dweller. This extremely modern watch represents the culmination of today’s brand’s know -how, fruit of more than a century of experience in watchmaking.

The Land-Dweller is equipped with the 7135 automatic mechanism, designed and manufactured by Rolex. This pioneering mechanism includes 16 new patents. Although it is thinner than most Rolex mechanisms, it offers excellent performance and many advantages. Like, very light components, resistance to magnetic fields and 66 hours of energy.

The Land-Dweller is available in three versions, steel and white18k gold, gold Everose 18K and 950 platinum. It features the new « flat bracelet », a flat bracelet that looks like an extension of the frame. The dial with bee cell pattern, are available in white and ice blue color.

Gmt-Master Ii

Rolex presents for the first time Green Green ceramic dial (Cerachrom) in the new GMT-Master II model. The new 40mm -diameter 18K -diameter model features a 2 -hour -long function, a screw crown to the left of the frame and a 24 -hour two -color ceramic rim in green and black. It is equipped with the 3285 new technology mechanism with 70 -hour energy autonomy.

Oster Perpetual

Soft lavender, warm sandy beige and fresh green peanut. The Oyster Perpetual is adorned with a new dial in a variety of colors that celebrate the pastel shades, vibrant lacquer and matte finish. The new versions enrich the collection of 28mm, 34mm, 36mm and 41mm diameter frames.

Perpetual 1908

Rarely one can feel the individual gold so flexible and light on the wrist. The new elegant 1908, 18 carat, is now available with bracelet entirely made of this precious metal. An innovative geometry gives this seven -legged aesthetic and comfort with absolute elegance. The new model is presented with a 39mm diameter of 18K yellow gold and Crownclasp safety lock.

Datejust 31

Like the last rays of the sun that penetrate the horizon at dusk, the dial of the new Oyster Perpetual Datejust 31 presents a union of light and shadow. The dial with red ombré effects reveals a distinctive transition between the fire to its center and a deep shade at its edges-a game of light-toadi highlighted by the glittering diamonds in the crown and the dial. The new 31mm -yellow 18K -yellow model consists of 10 diamonds on the dial, 46 Brigian in the wreath and Brasel President.

NEW CANDER

Three Rolex emblematic models, available in vigorous versions. Impressive combinations of colors and materials cause new emotions. The Oyster Perpetual Cosmograph Daytona, GMT-Master II and Sky-Dweller are presented with new dial and enhance their imposing presence.

Cosmograph Daytona

The new edition of the legendary 18K yellow chronograph features turquoise dial and black timers, black ceramic crown and Oysterflex.

Gmt-Master Ii

The new version is available with 18K Everose Gold Frameose, with a new Tiger Iron taps with gold and orange touches that Rolex uses for the first time.

Sky-Dweller

The new 18K yellow -gold frame model is presented with a ribbed rim and bright green on the dial.

Discover the collection in www.rolex.com

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