Rimi officially transferred to the ownership of the Danes
The Swedish retail company ICA Gruppen completed the deal with the Danish group Salling after the approval of the competition departments. As a result of this, the RIMI Baltic retail network has passed to the new owner, BNS reports, referring to the material of Rus.postimees.
The amount of the transaction amounted to 1.3 billion euros, and this event opens up a completely new stage of development for RIMI as part of a long-term business strategy.
“Rimi is a well -controlled enterprise with more than 300 stores in Estonia, Latvia and Lithuania. The company is highlighted by high quality standards and a customer -oriented approach. We are looking forward to the start of our cooperation. Our goal is to strengthen the RIMI position as a market leader in the Baltic countries and at the same time adopt the experience of a professional team that we can apply in our stores in Denmark, Germany and Germany and Germany and Germany and Germany and Germany and Germany and Germany and Germany and Germany and Germany and Germany We are convinced to Poland that this deal is marked by a new and important growth phase for the entire Salling Group, ”said Anders Hag CEO.
RIMI Baltic CEO Gedryus Banjavichyus sees in such a large -scale transaction an important milestone in the development of the entire company “Rimi accession to the SALLING group is a new beginning that opens up growth opportunities and approaches us to the goals of the future. RIMI and SALLING combine general strategic ambitions and a clear vision of business development
Since 2007, RIMI belonged to the largest Swedish retail-concert ICA Gruppen, during which time the company has turned into a strong and modern enterprise. It is distinguished by financial stability, clear growth goals, modern shops and a smart focus on sustainable development and innovation.
Last year, the company’s turnover reached 1.9 billion euros. The new owner – the Salling group – intends to continue the successful history of Rimi, strengthening its market position. Investments in improving customer experience, a more thoughtful range of goods, a smart price policy and a friendly environment for customers are planned.
After the purchase of RIMI, almost 2100 stores and more than 68,000 employees in Germany, Denmark, Poland and the Baltic countries had at the disposal of Salling Group.
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