« Retro sensuality and impeccable elegance »: fashion house « Fendi » celebrated its 100th anniversary
As part of the Milan Fashion Week, Fandi celebrated 100 years since the founding of the fashion house. The show, presenting the Autumn/Winter 2025 collection, was opened with Sylvia Venturini Fendi's grandchildren – 7 -year -old Dardo and Tazio Delettrence Fandi, who opened large wooden doors, through which the models then came out.
| They were dressed in clothes, a replica of a toilet that their grandmother 50 years ago, at the age of 6, wore in a « fendy » campaign when the brand joined the brand Carl Lagerfeldnotes the French Vog. |
« I didn't want to delve too long in the archives. This show was created on the basis of my personal memories – real or imaginary – about what was » Fendi « in the past and what the house embodies today, » says the designer, who is the third generation of the brand founded in 1925 by Adel and Edoard Fandy.
She joined the family business in 1997 when she designed the famous Baguette bag, which became even more recognizable after Sarah Jessica Parker appeared with her in the series « Sex and the City ». The actress herself was one of the special guests of the show, along with director Luka Guadanino, actor Matter Bomer and fashion director Anna Wintour.
The podium was covered with a carpet in a tiled red shade that Sylvia Venturini Fendi remembers from the studio in Rome, where her mother Anna worked when she was little. « I went there often because my mother worked for many hours and there was no driver's license, so I went with my father with the car in the evening to get her, » the Guardian quoted.
With the fashion show, Sylvia Venturini Fendi « gave » the audience a trip in time because the clothes showed inspiration from several iconic fashion for decades-from the silk pants characteristic of the 20s of the last century, through the costumes from the 30s to the 1960s and 70s with the A-silhouette and long coats of leather.
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The volumetric coats of leather with hair were in contrast to skirts and dresses of fine lace and stained with stones. With this muffled romanticism, retrosweity and impeccable elegance, the fashion house has again reinforced its status in the fashion industry, Vog said. Peekaboo and Baguette's emblematic bags joined the Spy model, which returns with a twisted handle, and some of them were attached large plush dolls.
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| Supermodel Eva Herzigova and top models such as Adriana Lima, Natasha Polly, Alex Conssani, Karen Elson, Yasmin Le Bon and Dutzen Cruz passed along the catwalk. Monica Bellucci's daughter, Virgo Kassel, also defiles in a fashion house toilet. |
After the show, the Fendi showroom has become a place for a party where singer Sean Paul Paul and Chinese pop star Yuts, who is an ambassador of the Fendi brand, entertained the guests, the Associated Press notes.
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