Netflix updates a TV application design and introduces a vertical tape and si on smartphones
Netflix Introduced There are several changes to your TV apps and smartphones at once. First of all, viewers on the big screens will receive an updated home page, which, according to the company, becomes simpler, easier and intuitive to use and help find something new easier.
Over the next few months, users around the world will see the updated home page design. The main changes are aimed at making more recommendations for the audience and immediately provide interesting information about the show, series or movie. The recommendations will also be more adapted to the mood and interests of the audience at one time or another.
In addition, Netflix will receive more noticeable labels on TVs to search and view their own lists, which have previously been somewhat hidden. They will be moved to the top of the page where they will be easier.
Other changes that announce Netflix relate to the mobile app where a built-in chatbot and a vertical tape will appear. These updates are also aimed at improving recommendations and simplifying the process of finding movies or series to watch.
In particular, a built-in chat bot will be able to make recommendations based on user text requests. For example, viewers will be able to ask for something « fun and energetic », which will receive a variety of offers from the AI. First, this feature will be tested in the iOS application.
Another change is the introduction of a vertical tape into the mobile application. It will be able to see different clips of series, shows and films available on Netflix. If the clip is interesting, you will immediately be able to go from the vertical video, add to the list, or share with your friends.
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