Easter. Hospitality anticipates occupancy rate of 73% and average price of 161 euros

The hotel industry anticipates an occupation of 73% and an average price of 161 euros for Easter weekend. In a statement issued Wednesday, the Portugal Hospitality Association (AHP) points to “an Easter with good expectations, both during school holidays, April 7-21, and on the weekend, from 18 to 21 April”.

According to AHP, which in its latest inquiry, “Balance Carnival & Easter Perspectives 2025”, collected data from 307 associated tourist projects, “the forecast national occupation rate, for school holidays in this period, around 73%”, and the national average price (RAS) can be fixed, according to the outstanding reservations, 152, 152 euros ”.

For the Easter weekend, forecasts also show an average occupation of 73%, and “the reserves ‘on the books’ were, on the date, at 64%” and the ARS 161 euros, “nine euros higher than the ARS scheduled for the vacation period”.

The analysis by regions “confirms wood as the most sought after destination, with 83% expected occupancy rate and a 152 euros ‘on the books’. The association also said that there are also Greater Lisbon, with 78% planned occupation and the highest average price in the country: 210 euros, and the Algarve, with 72% reserves and an ARE of 138 euros.

AHP also revealed that, during the school holidays, the national market « continues to join the top 3 of the emitting markets, pointed by 77%of respondents, such as the United Kingdom, to 51%, and the US, pointed out by 44%. »

According to the association, « as for Easter weekend, Portugal is maintained with the same percentage of respondents, rising Spain, mentioned by 47% », virtually the same as the United Kingdom, with the US and Germany to remain « as relevant international markets, with significant presence in various regions of the country. »

The main reserve channels remain Booking (95%), followed by the own hotels (90%) and Expedia (38%) websites, AHP said.