Design favorite Gustaf Westman cooperates with Ikea-Diepresse.com
Designer Gustaf Westman is to reinterpret the tradition of celebration for the Swedish furniture giant Ikea. Interior fans already put this message in a party atmosphere.
If you are interested in design and interior, there has hardly been any come to the Swedish designer Gustaf Westman in recent years. His designs are colorful, pop and playful, stylistically located somewhere between the children’s room and the Memphis design group. Above all, a real hype was finally created around the « Curvy Mirror », a modern interpretation of Ettore Sottsass ‘Sottsass’ iconic « Ultrafragola » mirror. With a price of 2400 euros, however, the « Curvy Mirror » remained a longing object for many. The joy of design-Aficionados is all the greater about a message that was published a few days ago on the international company page of the furniture manufacturer Ikea.
« /> Quite photogenic: The « Curvy Chair » is part of Gustaf Westman’s bestsellers. Gustaf Westman
Party for everyone
For autumn 2025, presumably in September or October, the Swedes announce a cooperation with Gustaf Westman, as part of which the tradition of celebration « for today and tomorrow » is to be reinterpreted. It is not yet known how exactly the collection will look. Whether the topic that Westman has worked for the company together with the artist Evelina Kroon, which also comes from Sweden, can already be guessed at the fact that decobages, tableware and everything that makes an exuberant gathering will be part of the collaboration.
Gustaf Westman sees, as can be experienced from the press release, in the project a way « to turn traditional holiday aesthetics upside down. » It continues his sense of playful and brave, it is said that it is a decisive factor. So you can look forward to the typical sugar look of the 31-year-old.
Scenary
Most recently, Westman, who opened his studio of the same name in Stockholm in 2020 and was considered a representative of a new generation of designers, had caused a stir with an avant-garde picnic collection for car manufacturer Mercedes-Benz and its fully electric « CLA » model. Also included: a chewing gum car with a pull-out picnic table and lush rounded plates in the form of the Mercedes star. In addition to a hot dog tray and a table mirror, the second are actually available. The « Chunky Car » will probably remain a prototype. Westman and Mercedes staged the theme park emphasized. After all, not least the large social media presence of the designer is a essential pillar of his steep career.
In the past, Ikea, with his designer collaborations, proved a safe hand for particularly popular designers. The furniture manufacturer recently hired the Dutchman Sabine Marcelis, whose striking, orangeling « Donut Lamp » has been found in living rooms across all generations since then. And even if the Swedes are repeatedly criticized because of their sometimes questionable production methods, the furniture store with its democratic approach remains a favorite address, especially among young consumers. The upcoming co -op with Gustaf Westman could confirm this once again. (VAZE)