A new digital business is coming

New ways of digital business promise complete confidence and impeccable experience, which is more important in the store than it has ever been. Higher As a leading company in the field of digital payments, last week at the event Visa Global Product Drop In San Francisco, presented breakthrough solutions in the field of digital trade, supported by artificial intelligence (UI), which bring consumers to explore and buy artificial intelligence. They also revealed new strategic partnerships and innovations in the field of payments.

Artificial intelligence (UI) is a key driving force for change in society and the economy today. Visa has recognized her potential more than 30 years ago, and in the last decade she has invested more than $ 3 billion in II and data infrastructure.

« New payment methods must work on a network, which is always available, is safe, protected, expandable and offers innovation all the time, » said Visa CEO, CEO Ryan mcinerney. « For decades of our expertise and the power of our network, we are focusing on new solutions that will transform the trade and provide trusted and safe payment solutions supported by artificial intelligence. »

Breakthrough: even more personal and enjoyable shopping

At the Visa Global Product Drop event in San Francisco, Visa presented breakthrough solutions in the field of digital trade. Photo: Visa

In the last 25 years there is a network of company Higher processed 3.3 billion transactions. Visa will also expand infrastructure, standards and capabilities in physical and digital business to a store -supported store.

The next milestone in development is the agent shop – shopping through smart assistants who, with the help of UI, understand our needs and automatically make purchases. Integration of payment solutions that allow you to secure data and personalized user experience will play a key role in this.

Consumers will be able to allow UI agents to use digital payments – more than 150 million – to use unique VISA credentials, which are already 4.8 billion worldwide.

Visa advocates a globally, coordinated and flexible regulation of artificial intelligence. Photo: Visa

““ “Higher has so far used UI to protect consumers and to fight fraud. From now on, we will also use it to empower consumers, which will thoroughly change the digital business and make it more personal, relevant and enjoyable, « added Mcinney. “A key factor in the success of any attempt to use UI in the store will be a payment, as there is no store without this store. And this is where the expertise and trust that Visa brings can prove. « 

Photo: Visa

Visa advocates a globally, coordinated and flexible regulation of artificial intelligence that will allow innovation but also protect users. Based on his own experience in a strictly regulated environment, he emphasizes that the regulation must be supportive and not inhibitory.

After everyday purchases of groceries with artificial intelligence

Jack Forestell: « In the shopping experience of the individual, UI agents have huge potential. » Photo: Visa

« We see a huge potential that UI agents can have in an individual’s shopping experience, be it rationalization of ‘regular’ food purchases or more demanding search and decision -making, such as booking a table in a very busy restaurant or buying tickets for a very desirable concert, » he said, « he said Jack ForestellChief Product and Strategic CEO Higher. « This kind of innovations will make the purchase experience for consumers much more comfortable, shopping and paying will change forever. »

Photo: Visa

From cryptotransaction to cards that can switch between different payment methods

Visa is continuously investing in new solutions and capabilities that help expand Visa’s reach and provide safe and impeccable payment experience. These are stable coins for cryptotransactions and next generation cards.

Stable coins: Visa has been allowing cryptotransaction for many years. Recently, it has also been expanding the option of using stable coins, offering stable coins, with stable coin payments and programmable money. Bridge, a company from the Stripe Group, is cooperating with a high card that allows the Finte to offer to their final clients in several countries the VISA cards associated with stable coins, through a single API integration.

Expansion of Flex credentials: Higher She invented a payment card last year when she introduced Flex Credential – a next -generation card that can switch between different payment methods (debit, credit, buy now, pay later). Today, Flex Credential uses millions of people worldwide, Visa plans to introduce new cases of use, such as providing access to credit lines, investment accounts, business cards and more.

Even in Europe soon the debit purchase « Buy now, pay later »

In the last 25 years, Visa has processed 3.3 billion transactions. Photo: Visa

Visa and Klara thus announced a partnership to introduce Flex Credential in the US. In addition, as the first in Europe, they will offer the debit purchase of « Buy now, pay later », which gives consumers more flexibility when paying.

New ways to receive payments and payments

Higher It introduces new ways to pay consumers, traders and partners around the world. they receive payments. They are intended for connecting digital wallets and dealers and receiving Visa’s debit card payments from any smartphone.

Visa Pay It is a new service designed to connect digital wallets and merchants receiving VISA cards, be it local or international, in a physical store or online. The Beta edition of Visa Pay will be available in selected markets in Asia, Europe and Latin America.

Visa Accept It is a new micro -market service that allows them to easily receive payments to Visa’s debit card from any NFC smartphone. Visa Accept will be available to Visa’s beta partners in July, first in Latin America and Asia.

The client of the advertising content is Visa Slovenia